Digital Assassination

Protecting your reputation, brand or business against online attacks


“In the future, which is now, everyone will have 15 minutes of shame.”

Two leading reputation experts reveal how online attacks destroy brands, reputations, even lives...and provide a course of actions to turn the tables on digital assassins.


Blog

Candidate URL

October 19, 2011

Mitt Romney

The last presidential election saw a raft of phony campaign sites put up for Mitt Romney, Fred Thompson and Rudy Guiliani that appeared legit at first glance, but repelled visitors with over-the-top language.  This year, not waiting to be stung, presidential hopefuls are buying up every conceivable URL of their name—good, bad and ugly.  Or are their opponents buying them?

Lesson Learned: Invest a little in digital real estate.

Take a look at this Washington Post article on the subject.

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